an Ad a Day

A look at the marketing that surrounds us.

Cheer: Next Time On…

Posted by Rosepixie on February 18, 2010

This is a recent commercial for Cheer, a laundry detergent.

I like that Cheer is trying something different with this ad.  It’s kind of fun.  The doctor holding up the bottle of detergent is a little weird, but the whole thing is over-the-top cheesy that it really doesn’t feel that odd!  I know that a lot of companies that do “story” ads like this one have lately been doing series of them, but I kind of hope that Cheer doesn’t continue this story.  If this ad is part of a series, I hope that it’s a series of completely different stories (different actors, storylines and settings for each one) in the same soap-opera style.  I like that the ad shows what the product is and what it does in a fun way, though.  This is a different and entertaining ad.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

 
%d bloggers like this: